Topic: ucp
Curated posts tagged with ucp.
seo basics4 min read
Google's Universal Commerce Protocol Now Live on Main SERP: What Merchants Must Do in 2026
Google's UCP-powered checkout has expanded to the main SERP product listings. Learn what agentic commerce means for your business, how to configure Merchant Center, and what new data reveals about conversion impact.
Ava Thompson2026-04-04